How should I get started with my Blog?
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Wednesday, July 20, 2016
By PhotoBiz Knowledge Base
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Congratulations on starting your Blog with PhotoBiz! Blogging is a powerful branding tool for engaging your customers and potential customers. Your blog can truly become the "heartbeat" of your business when you blog regularly. Below are some guidelines for getting started on your Blog with PhotoBiz.


1.  ADD A BLOG POST WITH IMAGES

When you first open your Blog icon in your PhotoBiz account, we recommend creating a post first. This will help you see the main controls you have access to and help you get a feel for working with the blog post editor. This first post can be one you never publish, but just use as a test run.

Click here for instructions on creating a blog post.


2.  SETTINGS

After you've started to get a feel for how to create a blog post, you'll want to make sure your settings are the way you want them before you start publishing any posts. When you click on the SETTINGS tab, you'll see many different settings you can tweak as needed. Two important settings to look at are how comments are handled and what social media links are available for sharing. You can also choose your time zone and your date and time display, among other settings. 

  • Click here to learn about your comment settings options.

  • Click here to learn how to add/remove social media links on your posts.

3.  BUILDER

You'll set up what your blog page looks like on the Builder control panel. If you already have a Builder as your main site or a Store, all you'll need to do is set up the blog page with your preferred layout and then add text, banner images, and widgets to it if you like. If you haven't already set up your Builder, follow the steps below:

  • Customize your design
    After you've selected your template, there are default settings for your design, but all these can be changed under the DESIGN tab in your Builder control panel. 

    • Click here for help with changing your COLORS

    • Click here for help with changing your FONT selections

    • Click here to learn how to choose a BACKGROUND PATTERN

    • Click here to learn how to upload a CUSTOM BACKGROUND

    • Click here for information on adding a HEADER BACKGROUND

    • Click here for help with uploading a FAVICON

4. START POSTING & SCHEDULING

After the look of your blog and all your settings have been decided, it's time to start posting! We recommend posting regularly and consistently. There is no "magic" number of posts per month you have to do, just decide on what works best for you, then stick to that schedule.

Something that makes it easier to appear as though you're posting regularly is to schedule your blog posts to post automatically.

Click here for instructions on how to do so

**PRO TIP Here's a great guide on Blogging for Search Engine Optimization, and here is a list of 7 Blogging Mistakes you can easily avoid!


5. LINK TO MAIN SITE

If your main website is a Portfolio Site, you'll want to set up a link from your main site to your Blog so customers can access it easily. To do so, you'll need to add an EXTERNAL LINK page to your portfolio and link it to your blog, which will be yourdomain.com/blog. 

Click here for step by step instructions on setting up an external link.

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